An Online Course for Professional Photographers

In 8 weeks with Heidi Hope learn everything you need to build and scale a 6-7 figure photography business with multiple revenue streams and passive revenue (if you wish). This course is for you if you're ready to make your photography business a REAL business (or a better business) that supports your family, affords you benefits and time off, plans for retirement, and makes you financially independent. First developed in 2015, Photographer Rising has been completely re-written to reflect the current economy and Heidi's experience with online revenue streams and running a photo collective. Learn how to hire employees and associates, create passive revenue streams and market your business in innovative ways. Begins January 10th 2022

This course is for you if you want to:

  • Set a solid foundation for your business legally and financially
  • Confidently price your work for profit
  • Create collections that sell
  • Pay yourself FIRST out of your business
  • Nail down your style and niche
  • Clarify your brand message
  • Set business boundaries and clearly communicate them to clients
  • Establish what makes you different from your competition
  • Find more ideal customers through unique marketing events
  • Gain mastery over social media marketing
  • Set up referral and reward programs
  • Gain confidence in both IPS (in person sales) and digital only sales... and figure out what's right for you!
  • Learn the art of pre-selling and session planning
  • Develop additional revenue streams and explore the possibilities of passive revenue, specific to photographers
  • Determine if your ready for employees, associates, or outsourcing and make a hiring plan
  • Set long term goals for growth, scaling and retirement
  • Develop a plan to scale to 6 or 7 figures

Course curriculum

  • 1

    Welcome to the course!

    • Wecome!

    • How to use this course

    • Photographer Rising 2022!

    • Join the Facebook Group!

    • Schedule and Commitment!

    • Schedule with Zoom Links

    • Commitment Worksheet

    • Pre Course Business Assessment

    • Business Assessment

  • 2

    The Big Picture ~ Your Brand

  • 3

    Building your Business Plan

  • 4

    Marketing Part 1: Mastering your Market

  • 5

    Implementation Week

  • 6

    Marketing Part 2: Finding your dream customers

  • 7

    Sales made easy.

  • 8

    Scaling to 6 and 7 figures

  • 9

    Implementation Week 2

  • 10

    Bonuses!

Pricing options